Your Private Sale – 10 Steps to Success
- Analyze the territory
- Manage, clean and qualify the lead database
- Make recommendations for list segmentation
and development
- Create invitations tailored to your offers
- Design sign-up microsite
- Send out direct mailings - customer base
and conquests
- Set up appointments by telephone using
trained and certified agents
- Provide the support of an Elite Sales
Manager before and during the event
- Follow up with “no shows” in real time
- Submit post-event report and analysis
THE RAID EXPERTISE
Customized to your needs, RAID can provide you with services a la carte or accompany
your growth with comprehensive analyses and annual recommendations.
- Brand identity
- Media analysis and placement
- SEO / SEM integration
- Creation of advertising timetables
- Concept deployment across all media
- Strategic analysis of digital presence
- Managing social media
- Web, video, radio, print and POS production
DEALERSHIP SIGNAGE
Modern, dynamic, colourful and cutting-edge design
"LOYALTY DAYS" COMMUNICATION TOOLS
Make your Private Sale a uniform, striking event
PRIVATE SALE INVITATIONS
Formats and visuals to match your colours
PRIVATE SALE INVITATIONS
Vast selection for all tastes
EMAIL INVITATIONS
Target the right customer at the right time
PRIVATE SALE INVITATIONS
Tailored visuals for high-end brands
CONQUEST FLYERS AND CIRCULARS
Get your name out in your territory
CONQUEST FLYERS AND CIRCULARS
A number of visual choices to cater to all tastes
CONQUEST FLYERS AND CIRCULARS
Promotional, seasonal and traditional themes
CONQUEST FLYERS AND CIRCULARS
Increase customer visits during your events
CONQUEST FLYERS AND CIRCULARS
Luxury brand
CONQUEST FLYERS AND CIRCULARS
All brands
CONQUEST LEADS GENERATOR
Attract the best prospects
SPECIFIC CONQUEST LEADS FOR YOUR BRAND
Increase your conquest traffic over the month
LANDING PAGE
Advertising Web page optimized for greater visibility
COMPLETE WEBSITES
Optimized, results-driven and adaptable
WEBSITES
Creation or updating of existing sites
WEBSITES
Custom design, writing and programming
ADVERTISING CAMPAIGN
Stand out in order to be noticed
NEWSPAPERS AND MAGAZINES
Promotions to bring customers in!
PROMOTIONAL DISPLAYS AND MATERIALS
Promote your event at the customer's location
VISUAL IDENTITY
Logo development, updating, brand repositioning and standards guide
VISUAL IDENTITY
Grab the consumer's attention
Triple Thank You Event (Nissan) - June 2015
Avantage Ford - March 2015
Des Sources Chrysler - June 2015
RADIO
Writing and recording
EVENT VISUALS
Invitations with special envelopes, coupons, roll-up banners, flying banners and posters
MULTI-PLATFORM VARIANTS
Landing page, Facebook kit, static and animated Web banners, emails
CUSTOMER LOCATION AND ALL AROUND!
Conquest leads generator, conquest flyers, Facebook kit, emails, coupons, two-fold invitations
EYE-CATCHING, UNIQUE VISUALS
Conquest leads generator, conquest flyers, Facebook kit, emails and text messages, coupons
FOR ALL MANUFACTURERS
Landing page, conquest flyers, deluxe tri-fold invitations, Facebook kit, newspaper ads, posters, coupons and animated, personalized Web banners
AND FOR ALL OCCASIONS
Flyers, invitation letters, Facebook kit, newspaper ads, posters, coupons and animated, personalized Web banners
SOCIAL MEDIA
Facebook cover photo and profile photo
COMMUNITY MANAGEMENT
Facebook posts
FACEBOOK ADVERTISING
Greater visibility for your brand and dealership
DIGITAL STRATEGY TAILORED TO YOUR OBJECTIVES
Static Web banners and SEO campaign
ANIMATED WEB BANNERS
Advice, design and programming
DIGITAL MARKETING EXPERTISE
Increase traffic and sales
SUPERCHARGE
YOUR SALES
RAID, THE AUTOMOTIVE AGENCY
WE INVENTED PRIVATE SALES
RAID pioneered the private sales concept in Canada, the United States, South America and Europe. Since then thousands of dealers have seen their sales increase thanks to our Private Sales program, the most comprehensive in the industry.
A REVOLUTIONARY APPROACH
Analyzing your data bases to stay constant in touch with your clients. Launching advanced tools for new vehicle promotions. Creating 360 multi-dealer events for incredible sales results. RAID is constantly innovating for automobile dealers and manufacturers!
LEADING THE PACK
Our goal: To develop, budget, create and manage a marketing plan that will bring more visitors to your dealership. We can help you turn your customers into ambassadors and create a unique brand experience.
AN EXPERT TEAM
Our sales managers are professionals with extensive experience in the automotive field. Our strategists and creatives focus on one thing and one thing only: increasing your sales.
84% OF PURCHASERS
SAY THEY NEVER HEAR FROM THE SELLER AFTER TAKING POSSESSION OF A VEHICLE.
For 20 years, RAID Private Sales has
helped thousands of dealers
to increase sales.
Retention and Loyalty
We use qualified leads from among your leasing, financing and maintenance customers to book appointments for the Private Sale event.
Conquest
We next identify the customers within your territory who have the greatest potential and set up appointments with them.
Transformation
During the event, RAID’s Elite Event Managers are onsite working with your sales team.
RAID has developed solutions for dealerships of all sizes and for many manufacturers nationwide.
Our customers say it best!
Pickering Honda My experience with Raid Automotive was astounding. David Britton, General Manager |
Maple Honda 56 cars sold in 3 days! Vic Gulati, GSM |
BMW Toronto – Toronto I have used Raid for 3 consecutive sales now. They have Scott Quinn, General Manager |
Grand Toyota – Newfoundland and Labrador We at Grand Toyota have been using Raid for several years Todd Green, General Sales Manager |
Robert Automobiles, Chrysler – Québec I’ve been doing business with Raid for about 2 years and Frédéric Robert, Owner |
Our customers say it best!
Test drive the RAID difference!
THE AVERAGE DEALER SPENDS
$335,000 PER YEAR
ON MARKETING
For 20 years, the RAID automotive agency has helped thousands of dealerships in Canada and the United States promote their dealerships and augment sales.
Possessing strong expertise in our field gives us the edge - being passionate about the sector drives us to exceed expectations.
Customized to your needs, RAID can provide you with services a la carte or accompany your growth with comprehensive analyses and annual recommendations.
We take a rigorous approach:
- Analyze your market, customers and prospects
- Determine the best ROI depending on your goals
- Develop recommendations for conquest, retention and loyalty
- Integrate all tactics to benefit the dealership
- Closely monitor each action - before, during and after
We take a rigorous approach:
-
Analyze your market, customers and prospects
-
Determine the best ROI depending on your goals
-
Develop recommendations for conquest, retention and loyalty
-
Integrate all tactics to benefit the dealership
-
Closely monitor each action - before, during and after